EHTC's Technology Solution Group had the opportunity to attend Microsoft Dynamics' largest annual event last week down in New Orleans. Around 12,000 users, partners, and vendors attended the 2013 Convergence for both Dynamics CRM and ERP solutions. The conference afforded everyone a chance to see where the product lines are headed, learn more about each solution, and network with many people in the Dynamics product ecosystem.
I have the opportunity in my role to talk with and listen to many people. It is one of the most enjoyable aspects of my work. Over the past few months, I have heard business "Thought Leaders" express one primary observation in today's business culture: Our interactions are in a state of fundamental change.
Instability and unpredictability are the norm in our economy and business world. As I meet with business leaders, almost all of them are grappling with the uncertainty of their business model, and with good reason. We all see the headlines and the winners and losers that are created in this instability. Think of Apple, Nokia, Microsoft, Kodak and Instagram, all of these companies have seen change impact their business model either negatively or positively.
Companies that find themselves in an increasing, competitive landscape are challenged to delight their customers while providing value. Customer expectations are on a steady incline and a "one size" fits all approach is no longer an acceptable mode of engagement with customers, whether that be in marketing, sales or customer service.
As organizations grow and mature, there is always a point, where to continue improvement, will require technology integration. In a study done by Aberdeen Group, (ERP implementation and Training: A Guide to Getting Your Business in Gear, April 2012,white paper) best in class organizations achieve as much as a 22% reduction in operating costs and 17% increase in profit by successfully implementing ERP software.
Do you ever feel like you'll never catch up with technology? If you are a business owner, manager, or a professional interacting with employees and customers, staying on top of technology is critical when engaging with diverse groups of people from all ages. Many of your current customers and contacts will continue to converse with you by phone or email, but as the baby boomer generation begins to retire, the upcoming generations are already communicating without telephone and email. For example, during a recent night out with the family, I sat back and looked around the restaurant. I noticed that most of the teens and young adults had a device in their hand and were effortlessly texting and posting. How do you think these generations are going to affect business communication in the future?
On the heels of this long recession, organizations are taking a deep look at just how well they know their customers. It is no easy task, but working to know your customers better can have a significant impact on your revenue streams.
How are companies handling the increasing cost pressures and unexpected volatilities in world markets today? This question was posted recently to our website and it is a true reflection of the business challenges faced today in a global marketplace.
We asked a select group of mid-sized companies about the biggest challenges they are facing in today's world of increased competition and technology innovations.
This week I attended a Technology Exchange in Grand Rapids, MI, hosted by Data Strategy. This event drew more than 150 attendees to discuss the latest innovations in data management and strategy.